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Industry

One Ahead's 2025 Gift Guide

Nov 27, 2025

•

8 min read

One Ahead's 2025 Gift Guide

Discover which tricks, books, games and more gifts our writers recommend. Our most-read edition every year.

Rory Adams
Rory Adams

Industry

A One-Man Magic Marketplace

Aug 21, 2025

•

17 min read

A One-Man Magic Marketplace

Why Craig Petty could be the only frequent magic creator left. Looking at the future of the magic marketplace through the lens of growing wealth inequality.

Rory Adams
Rory Adams

Industry

How Are Tariffs Impacting The Magic Product Business

Jun 5, 2025

•

12 min read

How Are Tariffs Impacting The Magic Product Business

Top brands reveal how the magic trick industry really works—from supply chains and product trends to the pressures shaping its future.

Giacomo Bigliardi
Giacomo Bigliardi

Industry

Copperfield's Secret Strategy
LockSimple

May 29, 2025

•

5 min read

Copperfield's Secret Strategy

The magician has an unusual method for dealing with the online exposure of his greatest illusion methods. It might actually be working.

Giacomo Bigliardi
Giacomo Bigliardi

Industry

The Jerry's Nugget Whale [3]
LockSimple

Apr 3, 2025

•

4 min read

The Jerry's Nugget Whale [3]

Part Three: We speak to the reseller account's creator and to a casino expert about the number of decks that exist.

Giacomo Bigliardi
Giacomo Bigliardi

Industry

The Jerry's Nugget Whale [2]
LockSimple

Mar 27, 2025

•

13 min read

The Jerry's Nugget Whale [2]

The secret stockpile and the magician who travelled to Vegas to wipe out everything the casino had left.

Giacomo Bigliardi
Giacomo Bigliardi

Industry

The Jerry's Nugget Whale [1]

Mar 20, 2025

•

11 min read

The Jerry's Nugget Whale [1]

The backstory, market value, key players, and the presumed missing 40,000 decks. Buckle up for one hell of a ride.

Giacomo Bigliardi
Giacomo Bigliardi

Industry

Magic For The Rest Of Us

Mar 13, 2025

•

6 min read

Magic For The Rest Of Us

Industry

FISM Adds Online Magic

Feb 27, 2025

•

8 min read

FISM Adds Online Magic

Industry

Blackpool Magic Convention Recap

Feb 18, 2025

•

9 min read

Blackpool Magic Convention Recap

Industry

Why "Magic Kits" Are Evolving

Feb 11, 2025

•

7 min read

Why "Magic Kits" Are Evolving

Giacomo Bigliardi
Giacomo Bigliardi

Industry

The Magicians Photography Project

Feb 6, 2025

•

6 min read

The Magicians Photography Project

Giacomo Bigliardi
Giacomo Bigliardi

Industry

LA Fires & The Magic Castle

Jan 28, 2025

•

6 min read

LA Fires & The Magic Castle

An update on the famous Hollywood Magic Castle and the role it played in supporting those impacted by the LA wildfires. The community comes together.

Giacomo Bigliardi
Giacomo Bigliardi

Industry

The Session Convention Turns 20

Jan 14, 2025

•

7 min read

The Session Convention Turns 20

Industry

Kreskin's Amazing Life

Dec 31, 2024

•

6 min read

Kreskin's Amazing Life

Industry

One Ahead's Gift Guide

Dec 10, 2024

•

8 min read

One Ahead's Gift Guide

Industry

The Moon Vanish That Disappeared (Part 2 of 4)

Nov 28, 2024

•

5 min read

The Moon Vanish That Disappeared (Part 2 of 4)

Giacomo Bigliardi
Giacomo Bigliardi

Industry

The Moon Vanish That Disappeared (Part 1 of 4)

Nov 26, 2024

•

7 min read

The Moon Vanish That Disappeared (Part 1 of 4)

Giacomo Bigliardi
Giacomo Bigliardi

Industry

Science of Magic Conference Insights

Nov 19, 2024

•

6 min read

Science of Magic Conference Insights

Industry

David Blaine's New TV Series

Nov 14, 2024

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7 min read

David Blaine's New TV Series

Industry

Why So Many Magic Shows In London

Nov 12, 2024

•

9 min read

Why So Many Magic Shows In London

Industry

Chris Ramsay's Impact On Magic

Nov 7, 2024

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7 min read

Chris Ramsay's Impact On Magic

Industry

Teller & The Shadow Thief

Oct 10, 2024

•

8 min read

Teller & The Shadow Thief

Roman Armstrong
Roman Armstrong

Industry

Should Animals Still Be Used In Magic Tricks?

Sep 19, 2024

•

19 min read

Should Animals Still Be Used In Magic Tricks?

Giacomo Bigliardi
Giacomo Bigliardi

Industry

Steinmeyer's Strange Illusion Patents

Aug 18, 2024

•

6 min read

Steinmeyer's Strange Illusion Patents

Rory Adams
Rory Adams
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