Famous magicians do not buy the same magic tricks as us. They have access to advanced, exclusive methods. We tracked down their creators.
12 min read
Why Craig Petty could be the only frequent magic creator left. Looking at the future of the magic marketplace through the lens of growing wealth inequality.
17 min read
Your magic tricks will become 10x more entertaining and fooling with these psychological techniques. Use them wisely.
4 min read
The backstory, market value, key players, and the presumed missing 40,000 decks. Buckle up for one hell of a ride.
11 min read
An analysis of the magician’s TV performance reveals a masterclass in commanding attention and triggering strong reactions.
This devious new method can work with any book. There's no special app, no memory-work or peeking.
13 min read
Part One: Magic on social media can be hard work. We asked Jack Rhodes to document his attempt to turn his passion into a career.
23 min read
She campaigned to get women accepted by the magic community. 50 years later, one magician tried to track her down.
A baseball scandal inspired two magicians to use magic to solve a problem the sport faced. Now, the game will never be the same.
10 min read
Giacomo shares an exciting variation of the classic card magic effect. It's practical and fun to perform.
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