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The Future of the Magic Marketplace

Why Craig Petty could be the only frequent magic creator left. Looking at the future of the magic marketplace through the lens of growing wealth inequality.

Take a Magic Show to the Edinburgh Fringe

Luke Oseland shares the best practical business for successfully taking your magic to the Edinburgh Fringe Festival.

Tariff's Impact on the Magic Industry

Top brands reveal how the magic trick industry really works—from supply chains and product trends to the pressures shaping its future.

The 20/60/90 Magic Show Rule

Rory explains the simple yet effective overlay template you'll want to apply to every magic set and show.

How to Write a Derren Brown Show

For over twenty years, Derren and his team have perfected the formula for writing compelling magic shows. But what is his secret?