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A One-Man Magic Marketplace
Aug 21, 2025

A One-Man Magic Marketplace

Why Craig Petty could be the only frequent magic creator left. Looking at the future of the magic marketplace through the lens of growing wealth inequality.

Rory Adams
Rory Adams
IndustryIndustry
How Are Tariffs Impacting The Magic Product Business
Jun 05, 2025

How Are Tariffs Impacting The Magic Product Business

Top brands reveal how the magic trick industry really works—from supply chains and product trends to the pressures shaping its future.

Giacomo Bigliardi
Giacomo Bigliardi
IndustryIndustry
Copperfield's Secret Strategy
May 29, 2025
Premium

Copperfield's Secret Strategy

The magician has an unusual method for dealing with the online exposure of his greatest illusion methods. It might actually be working.

Giacomo Bigliardi
Giacomo Bigliardi
IndustryIndustry
The Jerry's Nugget Whale [3]
Apr 03, 2025
Premium

The Jerry's Nugget Whale [3]

Part Three: We speak to the reseller account's creator and to a casino expert about the number of decks that exist.

Giacomo Bigliardi
Giacomo Bigliardi
IndustryIndustry
The Jerry's Nugget Whale [2]
Mar 27, 2025
Premium

The Jerry's Nugget Whale [2]

The secret stockpile and the magician who travelled to Vegas to wipe out everything the casino had left.

Giacomo Bigliardi
Giacomo Bigliardi
IndustryIndustry
The Jerry's Nugget Whale [1]
Mar 20, 2025

The Jerry's Nugget Whale [1]

The backstory, market value, key players, and the presumed missing 40,000 decks. Buckle up for one hell of a ride.

Giacomo Bigliardi
Giacomo Bigliardi
IndustryIndustry
FISM Adds Online Magic
Feb 27, 2025

FISM Adds Online Magic

IndustryIndustry
Blackpool Magic Convention Recap
Feb 18, 2025

Blackpool Magic Convention Recap

IndustryIndustry
Why "Magic Kits" Are Evolving
Feb 11, 2025

Why "Magic Kits" Are Evolving

Giacomo Bigliardi
Giacomo Bigliardi
IndustryIndustry
The Magicians Photography Project
Feb 06, 2025

The Magicians Photography Project

Giacomo Bigliardi
Giacomo Bigliardi
IndustryIndustry
LA Fires & The Magic Castle
Jan 28, 2025

LA Fires & The Magic Castle

An update on the famous Hollywood Magic Castle and the role it played in supporting those impacted by the LA wildfires. The community comes together.

Giacomo Bigliardi
Giacomo Bigliardi
IndustryIndustry
The Session Convention Turns 20
Jan 14, 2025

The Session Convention Turns 20

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