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Discover the tactics used by top magicians in the industry: simple ideas that require little effort but can make a huge difference.
15 min read
Lessons from writing a magic show in China — and how to create methods that eliminate the possibility of stooges.
7 min read
The “red flag” sentences you never want spectators to say — and why clarity matters in every magic trick.
12 min read
Most magicians don’t make the most of this prop. Here are practical tips you can start using right away.
4 min read
Pro magician and business coach Jonah Babins shares the best tactics to make more money performing magic.
11 min read
Gaia Elisa Rossi explores the psychology of eye contact, and how magicians can use it to enhance their performances.
By relying on natural misdirection, TV magicians get away with bold methods. Here is how you can use it too.
9 min read
An exploration of an advanced tech method for revealing the order of a shuffled deck — and why it’s so impressive.
6 min read
Pete McCabe explains the cancelling principle. Magicians will want to use it in almost every trick.
Learn a simple card trick anyone can perform, where the spectator openly lies about their chosen card.
