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Practical advice to help magicians make the most of their purchases, and avoid wasting money on tricks they’ll never use.
13 min read
Once you’ve brought up your magic, you need a hook to begin the trick. Here are thirty ideas you can use.
7 min read
Learn six different methods to perform this powerful routine on a budget — practical solutions anyone can do.
16 min read
A user experience designer shares practical insights magicians can use to improve their performances and their business.
9 min read
How to price your magic correctly — and why charging higher fees often leads to better clients and a stronger business.
8 min read
What happened to Copperfield’s biggest illusion? Roman Armstrong investigates the story and the behind-the-scenes details.
12 min read
Read some solid advice for magicians looking to perform this classic effect from a professional magic consultant.
10 min read
This devious new method can work with any book. There's no special app, no memory-work or peeking.
Advice from a professional TV magic writer on the best ways a magician can perform with the billet box prop.
4 min read
Gaia Elisa Rossi explores how being more present can make you a better magician, with practical psychological tips to help you do it.
