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What are NFTs, and how could they impact the magic industry? We unpack what we know and explore possible future scenarios.
12 min read
We spoke to past contestants to learn what it’s really like to be on the show. Insights you won’t read anywhere else.
10 min read
An essential read for magicians who want to share videos on the platform and better understand how its algorithms work.
8 min read
Why wish fulfilment is a shortcut to stronger ideas, with practical examples set in an everyday location like an airport.
What is scripting and how can magicians get better at it? Use this tool to write better scripts and stories.
What is a magic stunt? And can you really control lightning from the sky? We came up with a method for you.
A magic consultant compiled the ultimate checklist for creating a million-dollar magic trick. Will your idea pass the test?
Twelve practical things every magician can do today to improve their business and increase their chances of being cast for TV.
13 min read
Laypeople care if a trick feels unique to you; they don’t care if it’s a version of something that already exists.
11 min read
Everything you need to know about the principle, with practical examples and case studies like “Dual Forces.”