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Magicians either love it or hate it. But have we truly uncovered the full potential of this technique?
9 min read
Should you always say yes to impromptu performances? Sometimes, spotting the right context is far more valuable—especially in the long run.
8 min read
Discover which tricks, books, games and more gifts our writers recommend. Our most-read edition every year.
Learn a complete, updated method for the General Card—a routine that plays big using nothing but a borrowed, shuffled deck.
14 min read
We spoke with magic consultant Ben Seidman about how the illusions were created—and what didn’t make it into the final cut.
12 min read
A clinical psychologist shares practical advice for magicians to calm themselves before every show.
11 min read
Learn tried-and-tested techniques and scripting decisions that take this deceptive method to new levels.
Learn a full routine that blends this card magic classic with updated structure, visuals, and spectator focus.
A follow-up to the predictions on the future of the magic marketplace given the premise of growing wealth inequality.
15 min read
This truly is often one of the most direct and simple ways to gather necessary information from an audience.