One Ahead
The premium newsletter for magicians
I consent to receive newsletters via email. Terms of use and Privacy policy.
Connect
The backstory, market value, key players, and the presumed missing 40,000 decks. Buckle up for one hell of a ride.
This devious new method can work with any book. There's no special app, no memory-work or peeking. You will love it.
20 years of alleged deception and a 15 year feud led up to perhaps the biggest drama the magic industry has ever seen. This is the timeline.
She campaigned to get women accepted by the magic community. 50 years later, one magician tried to track her down.
Your magic tricks will become 10x more entertaining and fooling with these psychological techniques. Use them wisely.
Top brands reveal how the magic trick industry really works—from supply chains and product trends to the pressures shaping its future.
The complete guide to the ACAAN plot—why it’s so strong, the core methods, and the legendary approach of David Berglas
Why the final image of every magic trick matters most—and how to craft it perfectly.
The key card is more than a beginner’s tool. Here’s how professionals turn a simple method into a powerhouse.
Use these psychological tools to connect with your magic audience and leave a lasting impression.
The ultimate guide to the card magic plot—including methods, presentations, and insights from famous performances.
The magician has an unusual method for dealing with the online exposure of his greatest illusion methods. It might actually be working.
Most magicians know about this force, but very few use it at its best. Learn the secrets that can make it unbeatable.
For over twenty years, Derren and his team have perfected the formula for writing magic shows. But what is his secret?
We asked past performers what it’s really like to chase that trophy—and what happens after.
A closer look at the magic show's success and how it gracefully lands squarely in the "theatre" category.