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IndustryIndustry
The Jerry's Nugget Whale [1]

The Jerry's Nugget Whale [1]

The backstory, market value, key players, and the presumed missing 40,000 decks. Buckle up for one hell of a ride.

Close-UpClose-Up
Learn This Powerful Book Test

Learn This Powerful Book Test

This devious new method can work with any book. There's no special app, no memory-work or peeking. You will love it.

IndustryIndustry
Who's Got The Receipts? [1]

Who's Got The Receipts? [1]

20 years of alleged deception and a 15 year feud led up to perhaps the biggest drama the magic industry has ever seen. This is the timeline.

Rory Adams
Rory Adams
IndustryIndustry
The Bra Burning Magician

The Bra Burning Magician

She campaigned to get women accepted by the magic community. 50 years later, one magician tried to track her down.

StageStage
7 Magic Body Language Tactics

7 Magic Body Language Tactics

Your magic tricks will become 10x more entertaining and fooling with these psychological techniques. Use them wisely.

IndustryIndustry
Tariffs Are Impacting Magic

Tariffs Are Impacting Magic

Top brands reveal how the magic trick industry really works—from supply chains and product trends to the pressures shaping its future.

Archive

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Applying The Waiter Theory

Applying The Waiter Theory

Why the final image of every magic trick matters most—and how to craft it perfectly.

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Mastering The Key Card Method

Mastering The Key Card Method

The key card is more than a beginner’s tool. Here’s how professionals turn a simple method into a powerhouse.

ParlourParlour
Remembering Spectators Names

Remembering Spectators Names

Use these psychological tools to connect with your magic audience and leave a lasting impression.

IndustryIndustry
Tariffs Are Impacting Magic

Tariffs Are Impacting Magic

Top brands reveal how the magic trick industry really works—from supply chains and product trends to the pressures shaping its future.

Close-UpClose-Up
Mastering ‘Out Of This World’

Mastering ‘Out Of This World’

The ultimate guide to the card magic plot—including methods, presentations, and insights from famous performances.

IndustryIndustry
Copperfield's Secret Strategy

Copperfield's Secret Strategy

The magician has an unusual method for dealing with the online exposure of his greatest illusion methods. It might actually be working.

Close-UpClose-Up
The Equivoque Method

The Equivoque Method

Most magicians know about this force, but very few use it at its best. Learn the secrets that can make it unbeatable.

StageStage
7 Magic Body Language Tactics

7 Magic Body Language Tactics

Your magic tricks will become 10x more entertaining and fooling with these psychological techniques. Use them wisely.

StageStage
Writing A Derren Brown Show

Writing A Derren Brown Show

For over twenty years, Derren and his team have perfected the formula for writing magic shows. But what is his secret?

TelevisionTelevision
Penn & Teller's Fool Us Advice

Penn & Teller's Fool Us Advice

We asked past performers what it’s really like to chase that trophy—and what happens after.

StageStage
Vinny DePonto's Mindplay

Vinny DePonto's Mindplay

A closer look at the magic show's success and how it gracefully lands squarely in the "theatre" category.

ParlourParlour
The Perfect Magic Trick Opener

The Perfect Magic Trick Opener

A TV magic writer spent a year coming up with this solution to the perfect opening trick for magicians.

Rory Adams
Rory Adams
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