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You're not supposed to repeat this trick. But what if you did? Giacomo shares a method for combining the classic plot with a "Triumph."
10 min read
In magic, everything revolves around setting and breaking expectations. But what happens when expectations rise too high?
9 min read
Famous magicians do not buy the same magic tricks as us. They have access to advanced, exclusive methods. We tracked down their creators.
12 min read
An overview of existing methods for selecting a desired spectator seemingly at random. Plus, a new "Diverted Choice" concept.
13 min read
A new concept for magicians that will change the way you think about misdirection forever. Gaia explains all in this extensive edition.
14 min read
Why do some magicians always get asked to perform again, and others are not? Practical advice for turning spectators into promoters.
11 min read
An often-overlooked shortcut to stronger magic, and why an hourglass might be the most powerful prop you haven’t tried yet.
Rory explains the simple yet effective overlay template you'll want to apply to every magic set and show.
Giacomo shares an exciting variation of the classic card magic effect. It's practical and fun to perform.
Learn about the origins of the "cleaning principle" - why it works, and what you really should replace it with.
