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Featured Posts

IndustryIndustry
A One-Man Magic Marketplace

A One-Man Magic Marketplace

Why Craig Petty could be the only frequent magic creator left. Looking at the future of the magic marketplace through the lens of growing wealth inequality.

Rory Adams
Rory Adams
IndustryIndustry
The Jerry's Nugget Whale [1]

The Jerry's Nugget Whale [1]

The backstory, market value, key players, and the presumed missing 40,000 decks. Buckle up for one hell of a ride.

Giacomo Bigliardi
Giacomo Bigliardi
Close-UpClose-Up
Learn This Powerful Book Test
Premium

Learn This Powerful Book Test

This devious new method can work with any book. There's no special app, no memory-work or peeking. You will love it.

Rory Adams
Rory Adams
IndustryIndustry
The Bra Burning Magician

The Bra Burning Magician

She campaigned to get women accepted by the magic community. 50 years later, one magician tried to track her down.

Rory Adams
Rory Adams
StageStage
Magic Body Language Tactics
Premium

Magic Body Language Tactics

Your magic tricks will become 10x more entertaining and fooling with these psychological techniques. Use them wisely.

Gaia Elisa Rossi
Gaia Elisa Rossi
IndustryIndustry
How Are Tariffs Impacting The Magic Product Business

How Are Tariffs Impacting The Magic Product Business

Top brands reveal how the magic trick industry really works—from supply chains and product trends to the pressures shaping its future.

Giacomo Bigliardi
Giacomo Bigliardi

Archive

PerformancePerformance
How To Handle (Pre-Show) Nerves

How To Handle (Pre-Show) Nerves

A clinical psychologist shares practical advice for magicians to calm themselves before every show.

Gaia Elisa Rossi
Gaia Elisa Rossi
Pre-Show Magic Subtleties

Pre-Show Magic Subtleties

Learn tried-and-tested techniques and scripting decisions that take this deceptive method to new levels.

Rory Adams
Rory Adams
Close-UpClose-Up
The Biddle Card Trick Method

The Biddle Card Trick Method

Learn a full routine that blends this card magic classic with updated structure, visuals, and spectator focus.

Giacomo Bigliardi
Giacomo Bigliardi
Career Career
A Future for Professional Magicians

A Future for Professional Magicians

A follow-up to the predictions on the future of the magic marketplace given the premise of growing wealth inequality.

Rory Adams
Rory Adams
PrinciplesPrinciples
3 "Tell All" Use Cases for Magicians

3 "Tell All" Use Cases for Magicians

This truly is often one of the most direct and simple ways to gather necessary information from an audience.

Rory Adams
Rory Adams
PerformancePerformance
How Breathing Changes Your Magic

How Breathing Changes Your Magic

Learning these techniques could be more impactful to your magic than any double-lift or second-deal could be.

Gaia Elisa Rossi
Gaia Elisa Rossi
MentalismMentalism
A Lie Detector Magic Trick Method

A Lie Detector Magic Trick Method

Why Odd Ball is such a brilliant and devious method, and how magicians might perform a close-up version of the effect.

Rory Adams
Rory Adams
Close-UpClose-Up
Anniversary Waltz Card Trick Method

Anniversary Waltz Card Trick Method

Discover why this plot became a top choice for magicians worldwide—and learn an original method to perform it.

Giacomo Bigliardi
Giacomo Bigliardi
PerformancePerformance
A Simple Way to Script Magic

A Simple Way to Script Magic

A step-by-step strategy for shaping what you say, when you say it, and when to say nothing at all.

Giacomo Bigliardi
Giacomo Bigliardi
StageStage
A "Hands-Off" Stage Magic Trick

A "Hands-Off" Stage Magic Trick

Learn an almost self-working magic routine to perform on stage with a selection of audience members and one hero spectator

Rory Adams
Rory Adams
Close-UpClose-Up
Methods To Produce Any Four Of A Kind

Methods To Produce Any Four Of A Kind

Learn two full routines that rely on principles most magicians already know, used in unorthodox ways.

Giacomo Bigliardi
Giacomo Bigliardi
MentalismMentalism
On Doing Hoy Right

On Doing Hoy Right

Nathan Wilson teaches an organic mentalism trick with a selection of books. Learn from the principles he shares.

Nathan Wilson
Nathan Wilson
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